Winnipeg is a diverse and multicultural city, where 40% of the population identify as First Nations, Métis Nation, Inuit, Black, or Racialized. While that diversity and multiculturalism has built a strong and resilient city, many Winnipeggers continue to face racism and discrimination in all aspects of their lives, including their participation in sport.

The Anti-Racism in Sport Campaign seeks to address, disrupt and eliminate racism and discrimination in sport experienced by First Nations, Métis Nation, Inuit, Black, Racialized, and religious minority communities in Winnipeg.

About the Training

The Anti-Racism in Sport Campaign is pleased to bring you the free workshop, ‘Sport is not an equal playing field: An introduction to Anti-Racism Literacy and Action’. This interactive session is designed for all sport stakeholders (coaches, administrators, officials, parents, athletes, and board members).The free training module is 3 hours, delivered virtually via Zoom or in-person (when it is safe to do so). Workshop participants will gain knowledge in the following areas:

  • An introductory understanding of anti-racism literacy
  • Current state of racism and sport in Winnipeg
  • Skills and tools on how to be an anti-racist in sport
  • Workshop participants will receive a workbook that will enhance their engagement with the material.

To register your organization for this training, please fill out this link and someone from the campaign team will get in touch with you to schedule a training session: 


Gololcha Boru

Gololcha is originally from Ethiopia but grew up Winnipeg. Gololcha has been an advocate in the newcomer community for the past decade as a voice newcomer children and youth. While not busy fighting for community Gololcha is coaching for the Immigrant and Refugee Community Organization of Manitoba Inc (IRCOM). After School Program. Most recently, Gololcha was selected as 2020 United Nations People of African Descent Fellow selected by the Office of the High Commissioner for Human Rights. Currently, Gololcha works at the City of Winnipeg in the Community Development Division with Community Services.

Craig Brown

Born in Kingston, Jamaica, Craig began his career in the financial sector where he spent 11 years working in a variety of positions related to customer service and human resources. Although he previously completed degrees in psychology (B.Sc.) and business administration (M.B.A), in 2017, Craig moved with his wife (Kay-Dene) to Winnipeg to pursue an M.A. in Kinesiology and Recreation Management with a focus in Sport Psychology, which he completed in 2020.

Craig’s professional endeavours since moving to Winnipeg include various research projects related to the experiences of newcomers in sport in Manitoba, queer-youth resilience, anti-racism in sport in Winnipeg, and an organizational equity, diversity, and inclusion review. Craig has also worked with the University of Manitoba’s Women’s Soccer team as a Student Sport Psychology Consultant. Craig’s mantra is to be the change that he wishes to see in others, one interaction at a time.